Achieve Results in the Fintech Market with Wise.blue
The Fintech industry is constantly growing. By the end of 2022, the value of the global fintech market is expected to reach $310 billion, and according to the Market Data Forecast, this figure will reach a value of about $324 billion by 2026. For fintech companies looking to capitalize on this growth, an investment in social media advertising is crucial, allowing brands to build relationships with customers and increase conversions. Twitter is one of the best platforms for this as an ever-growing market for fintech brands, with endless opportunities to connect with audiences. Therefore, it’s essential that fintech marketers incorporate Twitter into their performance marketing plans if they want to maximize opportunities for growth. With an effective performance marketing solution such as Wise.blue, you’re better positioned to unlock Twitter’s full potential.
One of the world’s leading social investment networks set out to improve their app install campaigns in Italy and Spain and achieve a lower cost per first-time depositors. They partnered up with Wise.blue to test different creative variations and find the best-performing ones.
Cost per result improvement
Higher engagement rate
“We were on a mission to improve our CPFTD as it was significantly above our goal rate. With the help of the Wise.blue team, their continuous support, and suggestions on how to improve these numbers, we were able to decrease our costs, and achieve our KPI targets.”
Case Study: Trading212
This London fintech company joined forces with Wise.blue to leverage engaging carousels and video ads on Twitter to attract new customers and active mobile app users. The Wise.blue team ensured that the campaign was managed 24/7 with settings focused on CPI bidding and high daily budgets.
Higher investment rate
“We take our digital marketing efforts seriously and have always maintained high standards. We chose the Wise.blue team to lead us into the Twitter advertising space and we never regretted the decision. They have been a fantastic partner, not only in helping us set up and optimize various campaigns but also in swiftly responding to challenges, especially during COVID-19 lockdowns and uncertainties.”
Angel, Head of Growth and BI at Trading 212
How to achieve your KPIs with Wise.blue’s features
ACQUISITION & ENGAGEMENT
Share new product launc
Notify about latest updates
Share coupon / discount codes
Put emphasis on promotion or trailers
Remind about events & seminars
“The most popular financial tweets talk about cryptocurrencies, investments, and personal finance. Let Wise.blue help you engage with users that are joining those discussions!”
Automated Catalog Ads
Simplify and accelerate the ad creation process
Create ads automatically
Share multiple ads with variations in text, visuals, and targets at the same time
Manage multiple ad accounts simultaneously
Deliver results at a lower cost with AI and data driven optimization
Our leading performance team consists of Twitter experts, with global experience across multiple verticals and deep technological know how. Think of us as an extension of your team for Twitter performance campaigns.
What can Wise.blue team do for you
We can help you reach the desired KPIs with a combination of senior campaign management experience and in-house tech solutions designed to optimize campaigns 24/7. We also present custom insights on the analysis of your campaign and continuously provide recommendations for further optimization.
Why should you care
In managing performance campaigns, details are what matter. We can teach you to easily understand data and to set up campaigns for the maximum performance. We inform you of any recent updates and feature changes and highlight opportunities to help you grow faster and more efficiently on Twitter. Let us help you to unleash the long-term value of Twitter.